Responsive Web Design
Gone are the days when we knew for certain that everyone was viewing the web on a desktop or laptop computer so websites were designed and developed for that standard experience. Increasingly, people are viewing the web on a variety of devices - tablets, smart phones and other mobile devices. If your website doesn’t support those devices, this can negatively affect how users interact with your business. The site may load slowly, the layout is fixed and awkward to navigate and you may end up with a frustrated user. Statistics show that most users don’t convert when using small screen devices which means you may be losing out on valuable business opportunities.
The first step is we need to thoroughly understand your business, your business goals, your customers and their expectations and behaviour, and how your website factors into all of it. We’ll also look at the competitive landscape to establish context and benchmarks for how your site should function and then improve on that. This stage will give us the foundation for moving forward with just the right recommendations for the design and development of your new responsive website.
You provide us with your existing logo and any branding information such as colours and font styles, examples of any existing advertising material which demonstrates how you project your business. Let us know your target audience, who are you targeting? If you don't have an existing brand identity or you want to freshen your identity, we can help you establish one.
After many years of setting up sites for clients and using Joomla, Drupal and others we have decided to take a consolidated appproach for all clients using WordPress as the content management system (CMS) behind websites that we build so you can update and maintain the content yourself.
WordPress is the most popular open-source CMS in the world and has thousands of developers constantly improving it and contributing plugins to extend it's functionality.
We'll install WordPress on a server, set up the admin panel for you and then create and install a
custom WordPress theme.
Your website will initially contain 3 static pages (ie: pages that don't change often) including the home page, about us, contact us. You will be able to add new top level and secondary pages to the site navigation yourself in WordPress. You will also be able to choose an additional page depending on your site requirement i.e. Blog, Gallery, Products, Projects, News.
The website will include a social media widget on the home page to display your Twitter feed, social share buttons , a simple email form on your contact page.
We have taken the effort out of choosing the correct plugins and templates to provide a consistent set of options that will provide a very good professional environment allowing maximum flexibility for the future.
We'll test the website in a variety of browsers, including Safari, Chrome, Firefox and Internet Explorer 9. We'll also test the responsive design on iPhone and Android devices. We'll test the functionality of the site to ensure there are no errors or broken links and then hand it over to you for review on a test server.
Although not required, testing the designs with real users will greatly improve the quality of the finished design and help catch usability issues before time is spent building out the designs. User testing involves the client nominating people to actively try the site out on a variety of devices and recording their findings.
You'll have two rounds of minor revisions or tweaks to the sites, and then we'll launch.